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How to Use Keywords in Your Article – The Ultimate Guide 2021

Keywords are the most important factor for ranking an article and getting maximum traffic on it, so use as many words that will get you ranked higher as possible if you want all those visitors! Keyword usage is a topic of great debate in the SEO community. This blog post discusses different ways to improve your keyword usage and make your articles more popular with search engines.

Focus Keyword : Keyword 1

Make sure you use the above ‘Focus Keyword ’within your permalink URLs.

Image Alt Tags – keyword 1 | keyword 2 | keyword 3 | keyword 4

Instructions: Your article must have 2 to 3 images, and you can distribute the above tags as alt-tags for your images. Do not repeat the same alt tag multiple for more than 1 image.

H2 & H3 Tags – keyword 1 | keyword 2 | keyword 3 | keyword 4

instructions: We will be teaching you the trick to make Google create ‘Jump-To’ snippets for your site, these H2 & H3 tags will help you rank for multiple ‘Focus Keywords’ effortlessly.

Keyword –Usage Guide

You Need keyword to do this and have good search volumes while having very less competition (less than 20% KC Score),usually you can rank for such keywords in page 2 or 3without any effort whatsoever and this happens almost immediately.

In this guide we will be teaching you to make the best use of our research by trying to squeeze in every last bit of that traffic. Most of our recommendations will be for on-site changes, but we also be dealing with effective back-link building towards the end (Not Necessary)

If you use our keywords on your site following the methods described below there is absolutely no possibilities of failure, this is the type of internet publishing that is appreciated by Google since you are adding a lot of value to end users. We have built many sites on this concept over the past few years and have seen great results almost always

Content Creation

Most of your competitors for the above listed keywords have very thin content, which is why there are so many irrelevant listings on ‘Page 1’. Even the sites that have mentioned these keywords just once in their entire site have ranked on the first page

We recommend you write an article which is at least 1500-3000 words in length, while following the On-Site Optimization rules listed below

You can see that many ‘Customer Reviews’ and small posts on forums have ranked on ‘Page 1’,this means that Google is struggling to find content relevant to this search term. There is absolutely ‘Zero Competition’!

Creative content is one of the most important things that a company can have in order to rank well on search engines.

A creative piece of content will help your website stand out from all others, and it’s just as essential for an SEO campaign as keywords or link building strategies.

On Site Optimization

What do you think about on-site optimization? On site optimisation is a great way to make your website stand out in the search engine rankings. It’s also a good idea when it comes to maximizing profitability – after all, who doesn’t want an A ranking and higher conversion rates! The basic premise of this strategy is that there should be no duplicate content across any pages or subdomains for increased indexing power from Google crawlers.

This means things like media files needn’t have identical URLs as they are automatically entangled with other webpages by being hosted under one domain name only; such would not produce multiple copies but rather just updated versions of their original counterparts which can then receive traffic through natural links without fear of redirect

On Site Optimization If you can do this right using our suggestions above, this itself should be enough to catapult you to ‘Page 1’.

When it comes to on-site SEO I’m sure you’ve all heard enough about Meta tags and keyword density, but sadly these things no longer work, below is a simple checklist you can use when creating new content for your site.

1) SEO Friendly URLs

You want your page URLs to be keyword rich and ensure that search engines notice mainly your focus keyword and nothing more. Most sites we come across have URLs like this

www.conversion.ai/blog/[category]/2015/[target_keyword/

It should instead be,

www.conversion.ai/target_keyword]/

You must also ensure that your keyword must be small, your title can be long, but ensure you have only your target keyword in the permalinks. The ideal length is 3 to 4 keywords.

2) Start Title With Keyword

Your title is the most important on page factor, and it should have your target word as close to the beginning as possible. This will help search engines rank you higher when people are searching for what’s in the headline of your article!

So instead of using this,

The Ultimate Guide To Keyword Research – 2021

You should be using

Keyword Research –The Ultimate Guide – 2021

You need not always start your title with your keyword, but if your gunning for a certain keyword try bringing it as close to the beginning as possible.

3) Make Use of Images

Make sure your blog post has more than few images, this does not only help improve your bounce rate and user engagement, but also adds good SEO value to your post. You can even expect good traffic from Google image search for your target keywords.

While doing this make sure that the image file name is the same as your target keyword, for example “3mprotectivetape.jpg” and also add the keyword to your alt text.

Overdoing this may be considered keyword stuffing, so not more than 2 to 3 images in an article of 1000 words, and make sure you don’t repeat the same alt text more than once, you can user keyword variations as mentioned in the beginning of this report.

4) Target Keyword In The First Paragraph

Please make sure you drop your keyword in the first paragraph, much better if you can do it within the first 100 words. This is something most people do naturally, but there are some who start with a long into and put their keyword for the first time in the middle of the post, which barely adds any SEO value.

If you want Google to understand what your page is about, you need to have your keyword within the top 100 words

5) Using Outbound Links

Not a lot of people do this, mainly due to certain myths surrounding this concept, but in reality this is a 100% white hat SEO strategy.

By linking to relevant articles across the net you are informing Google what your content is about. It is recommended that you link out to high authority sites as the quality of the links have a reflection on your site.

Again, don’t overdo this as it could be considered spam, ideally there should be 2 to 3 outbound links every 1000 words

6) Improve Loading Speed

Google itself has stated that the speed of your site is an important signal in determining the ranking of your site, when you get such information from the horse’s mouth you should never ignore it

The ideal load time for any site is 4 seconds (you can check yours here –www.gtmetrix.com).

You should be able to achieve this by using a CDN, compressing images and switching to a dedicated hosting service.

7) Using Modifiers In Your Title

This is a brilliant trick to outrank your competitors, it basically involves using modifiers such as “2021” “best” “top” “guide” “review” to rank for long tail versions of your keyword.

You know what they say, “variety is the spice of life.” Literally. We’re not targeting any particular long tail keyword (and those are actually a pain to keep track of), but these variances themselves can bring in quite a bit of traffic from people who didn’t find their desired search term first time around.

Expert tip: Variety really does breed success when it comes to SEO and content marketing strategy because there’s always going to be someone out there looking for something that doesn’t have anything at all do with your niche or business – you just never know where this new client might come from!

8) Make Use of LSI Keywords

If you use your target keyword way too many times within your content, you risk getting penalized for keyword stuffing. One way to get around this is to use LSI (Latent Semantic Indexing) keywords, which are basically synonyms of your targeted keyword.

You can identify them by looking at the related searches section in Google search.

Google deeply analyses user search patterns and behaviour to rank results, by using LSI keywords within your post you’re providing Google with more data on what your content is actually about.

9) Internal Link Structure

One of the reasons why sites like Wikipedia and eHow rank so high on searches is due to their massive internal link structure, by adding huge volumes of content and interlinking them you are telling Google that your site is an authority in that niche. It may not be possible in earlier stages of your blog, but you must make sure you revisit old blog posts to interlink them to one another.

You can automate this by using certain plugins –

but they are never asgood as doing it manually.

10) Jump-To Snippets

I’m sure many of you have come across these jump-to snippets while searching on Google, which allows you to directly move to a section of a webpage from Google Search itself, without having to scroll through an entire page.

This was basically added to improve user experience, but it also gives webmasters a brilliant new way to rank for multiple ‘Focus Keywords’ effortlessly.

Usually, this is done algorithmically by Google itself, but there is a way to ‘Ask Google‘ for this feature on your search results. All you have to do is install this WordPress plugin -https://wordpress.org/plugins/table-of-contents-plus/, this plugin allows you to insert a ‘Table of Contents’towards the beginning of all your articles by creating ‘Anchors’ across your <h>tags.

This allows Google to identify sub-sections within your article in order to create ‘Jump-To Links’ within the search results itself.

Wait & Watch

Once you have completed everything above the only thing left to do is to wait and watch, your site should get ranked for our keywords within pages 1 to 3 and should start moving upwards from there on. We would suggest you not to do anything at this stage.

After a week or two you can start working on certain off site measures to further improve your SERPs. We will be guiding you through this as well and this won’t involve expensive backlink packages, PBN links or time consuming work –This is simple, straightforward and completely white hat.

OffSite Optimization (Not Necessary)

We have just two methods that we use for all our sites when it comes to link building, and as mentioned earlier this method is extremely simple and wouldn’t take more than a few minutes to implement.

Once you are already ranked quite high for your keyword, doing this will surely ensure that you see a good spike in SERPs almost immediately.

1) Quora Backlinks

Quora is a question and answers site which is many times more advanced and reputed than Yahoo Answers, Google values Quora backlinks over most other

web 2.0 sites as there is often a lot of community involvement to ensure if an answer is relevant or adds value to the discussion.

The best options would be to find questions related to your keyword or niche and draft answers in a way to include a link back to your site

Don’t try to overdo this, if you don’t diversify your backlinks Google will regard them as spam eventually. You can also outsource this on Fiverr –

2) Guest Post

Writing guest posts on other blogs for backlinks is by far the safest and most effective SEO strategies, the only problem is that it can be quite time consuming to identify opportunities, create content and have it published on someone else’s website, but there are quite a few networks and platforms which can help you find guest posting opportunities without much effort.

While creating backlinks using guest posts always ensure you provide for a lot of anchor text variations, you can use LSI keywords, long tail keywords, generic URLs, click here, check it out, see it here, etc, to make it seem as natural as possible. This is basically our secret sauce for SEO success!